Kering SA is looking to the "Demure Fall" TikTok trend to revitalize its flagship brand, Gucci. This aesthetic, characterized by quiet luxury with a twist, aligns closely with the vision of Gucci's creative director, Sabato de Sarno.
An artisanal bakery, John Baker, is set to open on Zurich's Bahnhofstrasse, a prestigious shopping street, marking a potential shift in the area's retail landscape. Founded by Jens Jung, the bakery emphasizes on-site production and aims to complement the luxury brands nearby. The arrival of Manor in 2027, following the departure of Jelmoli, signals a revitalization of the neighborhood, highlighting a growing appreciation for a mix of local and international stores.
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